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2
Sa-Dhan Patrika
Volume 6
Issue 2
Vision Building-a Sure Way to Facilitate
Sustainable institutions for the Poor
T
he Society for Elimination of Rural
from which all other activities arise. It is
Poverty (SERP), a government of
with this in mind that APMAS developed
Andhra Pradesh promoted society to
a participatory vision-building exercise,
implement  various  rural  poverty
to be completed by the MS executive
reduction  programmes,  has  been
committee and staff, and to be
implementing one of the world's largest
facilitated by APMAS staff.
rural projects - Indira Kranthi Patham (IKP
­ previously known as the Velugu Project)
How do you build vision?
with funding support from theWorld Bank
since 2000. The project objectives are to
The vision building exercise, which is
enable the rural poor, particularly the
modelled on the Discovery-Dream-
poorest of the poor, strengthen and
Design-Delivery diagram shown below
secure their asset base and improve their
and adopted from the appreciative
livelihoods. The project covers all the rural
enquiry developed by MYRADA and
mandals1 with high incidence of poverty.
others, follows a straightforward six-step
There are about 5.75 lakh Self Help
process. APMAS evolved the process
Groups
(SHGs),
30,000
Village
based on the experience of facilitating
Organisations2 (VOs) and 880 Mandal
the  development  of  the  vision
Samakhyas3 (MS), formed and supported
document for MS.
by SERP to achive the project's goals. To
achieve institutional and financial
sustainability of these federations, APMAS
advocated the need for a visioning
process at the Mandal Samakya level
to develop a five-10 year vision and a
detailed business plan for five years. SERP
requested several non-governmental
organizations (NGOs) and technical
support agencies including APMAS to
support them in facilitating the visioning
process for the selected federations on
pilot basis in 2004.
The Mahila Abhivruddhi Society, Andhra
Pradesh (APMAS) has been established
as  a  state  level  technical  and
management support institution for the
women's self-help movement. APMAS
works for poverty reduction by supporting
Step #1: Education about Importance of
people's organisations through capacity
Vision: The first step in the creation of the
building, quality assessment, research
vision is to educate the members about
and
advocacy
and
livelihood
the importance of having a vision,
promotion.
purpose,  and  strategy  for  their
federation. Without this understanding,
At SERP's request, APMAS has facilitated
the members will not see value in the
the visioning process for six mandal-level
exercise and it is doubtful that the vision-
SHG federations from four districts with
building process will have any long-term
the goal of developing them into `model
benefits for the MS. APMAS participated
federations'. These model federations will
in the MS executive committee (EC)
excel in all best practices and serve as a
meetings to orient them to the visioning
learning ground for other federations.
process and to seek their consent. It was
heartening to find an overwhelming
Why build vision?
response from the EC members to begin
the journey of visioning.
APMAS
One of the most important elements in
participated in the
creating an institutionally sustainable
Step #2: Formation of Stakeholder Groups:
MS executive
federation is that the members have a
Once they understand the importance
committee (EC)
shared vision for their organisation;
of the exercise, the MS members create
meetings to orient
something that binds them together and
a Secondary Stakeholders committee,
inspires the pursuit of their federation's
them to the
comprising mandal-level officials and
success. It is from this common vision that
visioning process
other external supporters such as NGOs
the members gain a sense of ownership
and to seek their
and bankers, and form themselves into
and pride, and it serves as a foundation
consent
the Primary Stakeholder group to lead